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The "Web" of Digital Marketing

The "Web" of Digital Marketing

Michael Pirovano - Monday, February 22, 2016

We've seen clients of all shapes and sizes here at BaseZero. Every client we see, no matter the size or the industry, has a few things in common:
 > read on

Gift ideas for the ones who rock your world

Gift ideas for the ones who rock your world

James Speers - Tuesday, February 02, 2016

  > read on

See Us At Savour!

See Us At Savour!

James Speers - Friday, January 29, 2016

At BaseZero, we like to think of ourselves as a bunch of classy sophisticates. We drink our wine from only the finest boxes in the reddest of solo cups. But at Savour, we're taking things to a whole new level. > read on

His recipe for memorable parties: Just add WOW!

His recipe for memorable parties: Just add WOW!

James Speers - Thursday, January 28, 2016

That’s just what Jonathan Schoenberg did. What started for him as a side business has now ballooned into a juggernaut of the coolest party fun around.  > read on

What We Learned from "Digital Marketing Trends of 2015" - Hoppin Online Marketing

What We Learned from "Digital Marketing Trends of 2015" - Hoppin Online Marketing

Michael Pirovano - Monday, October 19, 2015
  • Hoppin Online Marketing recently introduced a video guide to the latest marketing trends. Here’s what we learned…
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Lost In (Retail) Space

Lost In (Retail) Space

Kathy Eber - Monday, October 12, 2015

I don’t hate shopping, but I don’t love it. So I am a creature of habit. I frequent the same stores. I get the lay of the land so that I am sure to find everything I’m looking for as quickly as possible. The more I bond with the store, the more my list looks like a store map. > read on

Base Zero Welcomes DNA Studio to the Platform

Base Zero Welcomes DNA Studio to the Platform

Kathy Eber - Tuesday, October 06, 2015

Maybe we don’t say it often enough, but one of the greatest perks of our business is the people we meet and work with every day. We’re inspired by their stories and really enjoy collaborating with them on their marketing projects. > read on

SEO - The Buzz On Buzzwords

SEO - The Buzz On Buzzwords

Michael Pirovano - Wednesday, September 09, 2015
  • What’s the buzz? What are buzzwords and how do they increase your SEO? A buzzword is a word or a phrase that is in vogue for a particular profession or field of study. However, when it comes to internet marketing, buzzwords play an important role in your visibility (your SEO). Brevity counts when utilizing the internet, and buzzwords are a powerful discovery tool when you need to keep it short.

  •  > read on
5 Ways To Spot A Faux-cial Media Company

5 Ways To Spot A Faux-cial Media Company

Michael Pirovano - Wednesday, September 02, 2015
  • With lots of people offering social media management services, how do you know what you’re getting? Some companies bring a deep bench of talent dedicated to masterful client engagement. Others, however, simply plug into common internet tools and make you pay a premium for something you can get yourself from the same providers. Where’s the value-add in that? We call those ‘Faux-cial’ Media companies.
  •  > read on
Social Media vs ‘Faux-cial’ Media

Social Media vs ‘Faux-cial’ Media

Michael Pirovano - Tuesday, August 25, 2015

One of the most common arguments against paying for social media management is that you can do it yourself for free…and you can. Tools such as Hootsuite and Sprout Social have made it easier for anybody to personally manage their social media. But even that takes time. > read on


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